Beginning of the Ad Journey

Our founder and lead strategist, Ralfs Goba, embarked on his marketing journey at Infinitum back in 2014, a global advertising powerhouse, performance marketing agency. There he started Social Media Advertising department which lead to working with clients from diverse industries. He honed skills across the digital marketing spectrum, especially in creating impactful social media strategies and executing successful ad campaigns.

To this day our experience with advertising budgets exceeding €5,000,000 has led us to learn from many successful businesses as well as many not so successful businesses. Everyone has it's story, but only the most impactful have a real chance!

Together, lets take your story to the people!

About Coaching

At companies such as Digital Journey, Baltic Computer Academy, Investment and Development Agency of Latvia, NewDoor, Magnetic Latvia, TechHub Riga and University of Latvia, Ralfs has taken on the role of a digital marketing coach and consultant focusing on building the digital marketing skills of Small and Medium Enterprises.

With a practical approach to learning, the coaching sessions are more than just slide presentations; they are interactive, hands-on experiences that have touched hundreds of businesses and thousands of entrepreneurs.

Over the years, we've had the honor of conducting consultations and training sessions for more than 3469 entrepreneurs and business owners, amounting to over 4200 hours of impactful engagement. Our client-centric approach has led to incredible ROI and numerous happy clients.

Our live coaching sessions and consultations attended by over 3469 entrepreneurs

1 9

Our Expertise

  • Digital Marketing

    From social media marketing, PPC advertising and analytics to funnel planning, creative development and ad copywriting, our expertise spans across many facets of digital marketing.

  • Consulting

    If you have identified gaps in your Meta Ads and need targeted solutions, our consulting services are tailor-made for you. Our approach is fourfold: problem identification, expert consultation, follow-up consults, and ongoing support.

  • Training

    For businesses unsure about their advertising needs, we offer exhaustive training services, right from needs assessment and curriculum customization to interactive training and progress tracking.

For business owners

We're not just marketers; we're business owners too. For one of our small surf businesses Surfport, in the first real season after pandemic we were able to generate €70'000 in revenue just from €2700 ad spend.

This is not a weird flex, but rather to show you that we understand business relationships, customer satisfaction, business processes and other intricacies of running a business—budgeting, profit margins, operational expenses, you name it. We are there, doing it, and we use our own strategies to come out on top.

Your Success is Our Business

Our pragmatic approach to digital marketing has culminated in a track record of over €5 million in ad investment, consistent positive ROI, and a long list of satisfied clients. We're not just providing services; we're building partnerships for success.

So, if you're looking to collaborate with a team that not only has the marketing expertise but also understands the nitty-gritty of business management, then let's talk.

Book a consultation call today and let's strategize how to elevate your business to new heights.

Looking forward to achieving unparalleled success together.

Best regards,


Ralfs Goba (LinkedIn),
You Digital Marketing Mentor
Founder of Apex Agency

Book a free STRATEGY call!